Fintual

Between November 2021 and February 2022 I worked on a series of illustrations for El Fintualist, financial education blog issued by Chilean investment firm Fintual. 

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The illustrations are made with gouache on paper; the first three commissioned illustrations are in a color palette that includes the brand identity's blues, in contrast to warm hues. The next six ones are in a monochromatic palette made with the logo's blue, in addition to black and white. 

The aim of the nine illustrations was to shorten the distance between the user and financial/investment topics; to present these topics in an accessible, friendly and warm tone.

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Some of them have been published in articles in Fintualist México, others in Fintualist Chile.

Year: 2021-2022

Client: Fintual